Are These Pre-Baby Steps? Certainly Way Not Enough!

Well, this will not curb recycling concerns but it is heading generally in the right direction.

The European Union is a step ahead of the USA fighting plastic bottles and it appears Coca Cola is obeying its mandate, as it has no other options.  This is so far from what we need, but it may offset somewhat the increase in the number of plastic bottles.

We can only hope this soon reaches BlueTriton.  But we won’t wait for that, we must shut down their next pumping permit renewal.

Read the original article with photos here in USA Today.

Comments by OSFR historian Jim Tatum.
jim.tatum@oursantaferiver.org
– A river is like a life: once taken,
it cannot be brought back © Jim Tatum

Aiming to bolster recycling and curb misplacing nuisances, the Coca-Cola company said earlier this week in a news release that it’s changing the way its bottles are manufactured.

The first wave of a new era in Coke bottles began in the United Kingdom earlier this week as the British arm of the company unveiled newer plastic bottles with the cap attached – a slight but significant change from the longstanding twist caps unattached to the bottle.

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The company said its caps often end up in the trash and don’t find their way to the recycling bin with their corresponding bottles. The new bottles are meant to make recycling the entire product much simpler….

The move comes on the heels of the European Union requiring that caps be attached to some plastic bottles as part of its directive on single-use plastics. Many companies have until the end of 2024 to comply.

Responding to environmental concerns, Coca-Cola created the World Without Waste initiative, outlining plans to have better recycling habits with its consumers by 2030. Also part of the initiative: to make all its cans and bottles with 50% recycled material as well as packaging 100% recyclable.

Plastic waste, largely fueled by bottles from companies like Coca-Cola, is an environmental problem because plastics end up hurting marine life by showing up on beaches or in landfills.